Bill Griffin – Strategy Partner

Interests: Horse racing. Poker. Technology.

 

Biography: Bill started in advertising at O&M then St Luke's. In 1999 he joined Channel 4, where he rose to Head of Marketing (which is where he first met Rapier, as a client). In 2004 he introduced the multi - award winning '4' identity for the channel. He then joined Kiss 100 as Managing Director, responsible for a re-launch of its digital offering, the launch of two new Kiss stations and a fresh brand identity. In terms of listening figures, the station is now closer to its nearest rival - Capital FM - than at any other time in its history.

 

Achievements: Being a member of teams who have at, various points in his career, been awarded Agency of the Year, Medium of the Year, and Advertiser of the Year.