Paul Alexander – Head of Account Management

Interests: His kids. Wine. Chelsea FC.

 

Biography: A graduate of the French Lycee, Paul ran the family news agency business, before joining WWAV. He spent 16 years there, and ran several of the agency's largest and most complex accounts, including British Gas, More Than and Wanadoo. He joined Rapier in 2004 to work on the AA Loans and AA Insurance businesses. He is also responsible for the development of the Account Management team at Rapier.

 

Achievements: Successful collaboration with British Gas's agencies for the launch of the 'Doing the Right Thing' campaign. Ran the highly acclaimed launch of the Nectar card. The creation of 'The AA Team' campaign for AA insurance.